Facebook has to make money somehow, right? The company has decided to take advertising to the next level by rolling out autoplay video ads in users’ news feeds. The ads, which will thankfully be muted unless you click on them, will start playing as you scroll through your feed, and there’s no way to turn them off.
Microsoft Focuses on Merging Games & Entertainment in New Xbox One Ad
The Xbox One may have had a rocky start, but Microsoft is hoping to bring everything into focus just in time for the console’s launch next month. A new ad out today invites users to experience the best of gaming, sports, and movies on Microsoft’s next-gen console.
Samsung Takes Another Page from Apple to Tell GS4 ‘Design Story’
On the heels of launching its latest flagship smartphone, Samsung has released a video telling the “Design Story” of the Galaxy S4. Taking perhaps one too many cues from Apple, the video features the phone’s design team as they describe their motivations for what will likely soon become the best selling Android smartphone. Those in love with Samsung products may enjoy the tale of how the GS4 will become their next “life companion,” but most will view the clip with
Ken Segall: Apple’s Dominance in Marketing is Eroding
Author and former adman Ken Segall argues that Apple may have lost its edge in when it comes to marketing. Segall, who helped develop Apple’s famous “Think Different” campaign in the late 1990s, points out that the days of Apple’s humorous “Get a Mac” campaign are long gone, and that the new era of product-focused marketing favored in Cupertino is proving far less effective against mobile rival Samsung. While you can still argue that Macs and i-devices have a ton